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Cadillac unveils new 2007 Escalade - Strategiy

Cadillac has unveiled the 2007 Escalade, the next generation of the iconic luxury SUV at the preview to the 8th Middle East International Motor Show held in Dubai. The all-new Escalade, which is One of the main stars at this year’s Show, establishes a new level of refinement and style, delivered with an instantly recognizable form that introduces the next step in Cadillac’s ongoing renaissance. “It was the previous-generation Escalade that launched the renaissance of the Cadillac brand and what has followed is One of the most remarkable success stories in GM history,” commented Terry Johnsson, Managing Director, General Motors Middle East when he revealed the new Escalade to the press at the Dubai World Trade Centre. “The Escalade Family is One of the most aspirational nameplates in the industry so it is fitting that the new generation Escalade should herald a new phase in Cadillac’s international growth.”While it is always a challenge to improve on a great vehicle, the all-new Cadillac Escalade features new powertrain, chassis, safety and interior systems. These integrated systems deliver the most powerful and most efficient luxury SUV in the segment, led by a new 6.2 litre all-aluminium V-8 engine with variable valve timing Technology - More available

Cadillac Escalade

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